A few weeks ago my name got passed along to John Mark, the man behind Hotrocity and MPLSTYLE, and he came to me asking if I would be willing to shoot a launch video for his new fashion e-commerce brand. As he was demonstrating his vision, showing me the clothes, and explaining the brand imprint all I could think about was how over my head it all was. So I agreed. I’ve reached a point where doing what seems intimidating and putting myself out of my comfort zone is the easiest way to find the same high I got when I first started shooting.
I found that the pace and collaboration of working with talent and fashion was really appealing to me, and I hope to do lots more of it. That desire was where Week 14, Graveyard Girl, was born from. The crew on this shoot was outstanding, I can’t say enough how much of a pleasure it was to work with John Mark, Irv Briscoe, Matt Blizel, the dancers, and the assistants. Julia from Ignite was fantastic, I think her talent is beyond obvious in the video.
I hope you enjoy it!